Comfort strap bras are typically highly sought-after among:
- Women who have fuller breasts
- Women who experience shoulder and neck pain from their bras
- Women who find that their breasts pull their bra straps into their shoulders
- Women who experience discomfort from bra straps that are constantly tugging or cutting into the shoulders and neck
The idea of a comfort strap bra is that it distributes the weight of the breasts more evenly across wider or padded straps, thus reducing discomfort, pulling straps or shoulder and neck strain among women with full busts.
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